Happy Clients...

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Kate Mugan, Nursingmama.ie

I never thought to consider a Copywriter when it came to the blurb for a video for my website until the video production company mentioned it but I am so glad they did. Niamh is exceptional at what she does. She is creative, professional and fantastic to deal with. I will definitely be using her services again.

Project - Video Script 


Alex Andrews Builtvisible.com 

"I approached Niamh to write website copy for an online beauty retailer with the main aim of improving the company's performance through organic search. Niamh was a pleasure to work with; she delivered accurate and well-researched copy in timely batches, and was excellent at sticking to the agreed timelines. She showed a great awareness of choosing the right keywords, while matching the brand's tone of voice from the get-go."


Richie Hayden,

'I had never used a copywriter prior to contracting Niamh on a recent project, so I wasn't entirely sure what to expect. I supplied her with a few details , pointed her towards the clients website and asked her to write a short script. Niamh delivered a really great piece within the time frame specified, and most importantly,  the client was also very happy. I'd highly recommend Niamh'.

Project - Content Creation

Project - Web Copy / Script Writing


Maureen Hoey,
Mojo & Co

I reached out to Niamh after finding her copywriting website online, I had written text for a project I was working on, but needed some help with refining the content. I got in touch with Niamh she was so friendly, I had never done anything like this before & didn’t really know where to start, Niamh put me at ease straight away. She asked me about the target market, the brief for the type of feel I wanted for the brand and I’m happy to say she got exactly what I was thinking of. Once I sent Niamh the text she came back to me promptly each time, with updated content that was perfect, always giving me the option to make any adjustments. I’ve been going back and forth to Niamh with other projects, she has helped a lot with item descriptions and website updates, I look forward to continuing this working relationship and would recommend Niamh for any copywriting needs. 

Project - Web Copy, Branding, Marketing Copy, Product Copy.


Damien Zannetou,
Anesis, Aenea / Aenea Skin 

"I contacted Niamh in regards to writing some copy for my beauty business and website given her credentials I saw from her own website.I found her entirely professional throughout the process. She is articulate, understands how content should be written from a consumer perspective, makes online strategies less complicated with search engine optimisation, is reliable, prompt and communicative.Her prices are reasonable as well, so much so I have asked her to write content for another business I own which is in a totally different industry and property related, she knows exactly what to do and I would highly recommend her."

Project - Web Copy, Presentations & Promotional Copy


"I came across Niamh by accident – and boy am I glad I did. She is a pure gem. I am a one man (woman) show with a few fingers in many pies along with having a young family so trying to get all I want done is not easy even though the intensions are great. This is where Niamh steps in. She sends me suggestions to the weekly blog that she will write for me. She also works on my facebook pages and again chooses great posts – with my work I am soooo fussy with everything and I am so blessed to have found someone with the style and flair that she has. The work I am involved in needs this but this way with Niamh doing this it lets me concentrate on the clients that I have and the new ones she is getting to come to visit my site due to her work. Niamh is a pure blessing!"

Project - Ghost Blogging


Dee Collins,
Dees Vegan Wholefoods

"What I like about Niamh and the services that she offers is the fact she is effectively an ‘on-demand’ expert. I’ve been using her copywriting services for a couple of years now and I'm very pleased with her work. She's done everything for us from blog's, to web copy, to proofing, ad copy and social media posts too. What's also great is that instead of having to pay a large company a large retainer, I can call up Niamh and get her expertise on a project at the drop of a hat. Always prompt and professional, I’m delighted to continue to work with her on an on-going basis." -  

Project - Ghost Blogging, Web Copy, Packaging Copy 


Marian McKenna,
La Creme Boutique

"Professional, creative and versatile, Niamh has provided us with a range of expertly crafted copy from product descriptions to blog posts and ad copy.
As one of Ireland’s leading fashion boutiques, we need someone we can count on to deliver just what we’re looking for, right on time and Niamh is the perfect person to do that for us.  We've been thrilled with her unique flair and style. Full of creative ideas, she’s always prompt and a pleasure to work with." -


Francesco D'Alfonso, Buddabag

"I have had the pleasure of working with Niamh on developing content for multiple communication channels and she has been excellent as well as professional in meeting all the deadlines.
The re-branding process of a company is a delicate moment and Niamh has been very good in choosing the right tone of voice". - 

Project - Blog Posts, Ad Copy, Product Descriptions, Social Media 

Project -  Re-branding, B2B Copy, Blog Posts, Web Copy

Shomar - Web Copy and Press Materials
"We were launching our website and we hired Niamh to provide the copy for the entire thing from scratch. It seemed a daunting job to us, but she provided a fantastic service that was tailored to our needs and very prompt. She knew what worked well and where to place it. The whole thing took about two days and we couldn’t have been happier with the end result. We also worked with her on our brands Powepoint, Thor & Servis, where she got the products placed in national publications, radio and TV through her persuasive press releases." -
Paul Adam, Director Shomar


Just a small sample of my work and published articles. 
To see more or discuss a possible project >>
The Ultimate Maternity Guide Magazine 20

What to pack in the hospital bag feature UMG 2019

The Ultimate Maternity Guide Magazine 20

Your first night out after having a baby feature UMG 2019

The Ultimate Maternity Guide Magazine 20

How to have a healthy pregnancy feature 2019 UMG

Everymum.ie 4.7.19

Feature Writing - Things Not To Say To A Pregnant Woman for Everymum.ie 4.7.19


TheMWord.ie Native content


TheMWord.ie Native Content


RSVP Magazine Print Feb 19 Mother of All Baby Columns


RSVP Magazine Print Feb 19 Mother of All Baby Columns

RSVP 9.11.18

RSVP Online edition parenting feature


Landing Page Copy for FeelUnique.com


Landing page copy for feelunique.com


Landing page copy for FeelUnique.com

Blog Copy Dees.ie

Blog copy - what is a raw vegan diet?


Blog copy for Avail Support

Blog Copy Dees.ie

Blog copy for Dees.ie - How to become a vegan dees.ie

About us copy


Myladybug.ie web copy

Web copy for new Irish website MyLadyBug.ie

Blog Copy Dees.ie

Blog copy for Dees.ie - How to be a healthy vegan



LC2 Web Copy

Copy for the launch of LC2, web and press copy

Web Copy Anesis

Complete web copy for the re-launch of the Anesis website.

Web copy for Anesis

Complete web copy for Anesis, including about section, clinic, salon and spa sections

Product Descriptions for Dees.ie

Product descriptions for Dees.ie new website

Anesis Clinic Web Copy

New Clinical beauty copy for the clinic section of the Anesis website in the UK.

La Creme Blog Posts

Fashion Blog Posts for La Crème Boutique, Gorey, Co. Wexford

Anesis Blow Bar Copy

Copy for Anesis Blow Bar Webpage

Dee's Wholefoods

Social Media Management Dee's Wholefoods

Blog Posts La Creme

Fashion Blog Posts for La Crème Boutique, Gorey, Co. Wexford

Blog Post for Co-Ordination Made Eas

Editorial style blog posts for co-ordination made easy 16.3.15

Product descrptions

Example of extensive product descriptions for all La Crème Boutique stock online, including Mother of the Bride wear, casuals, shoes accessories & much more

Blog Posts La Creme Boutique

Fashion Blog Posts for La Crème Boutique, Gorey, Co. Wexford

Blog post co-ordination made easy

Editorial style blog posts for Co-ordination made easy. 25.1.15

Blog post fruit people 27.1.15.

Weekly blog post for The Fruit People

Blog Posts Co-Ordination Made Easy

Feature article style blog posts for wedding planning service Co-ordination Made Easy

Buddabag.com Web Copy

Total re-write of the Buddabag.com website, tag-line work up, home page slides, about us section etc.

Blog post the Fruit People 22.1.15

Weekly blog post for The Fruit People

Blog Posts for Buddabag

Humorous news style blogs for Buddabag

La Creme Boutique Facebook Page

Social Media Management

Irish Times Ad Copy La Creme Boutiqu

Advertisement Copywriting for La Crème Boutique for the Irish Times

Irish Times Ad Copywriting

Ad Copywriting for La Crème Boutique - Irish Times Ad

Image Interiors July Aug 2014

Advertising copy for McNally Furniture for Image Interiors Magazine

Crimson Ad Copy Positive Life Mag

Ad copywriting and design management for Crimson Boutique in Positive Life Magazine Autumn 14

Blog Posts for Buddabag

Blog Posts

Kube Kitchens Mailshot

Mailshot Copy Kube Kitchens

Dee's Vegan Foods

Proofing and editing for Dee's Vegan Foods

Dees Vegan Foods

Proofing and Editing for Dee's Vegan Foods

Dees Vegan Foods

Proofing and editing for Dee's Vegan Foods

Beautycouture.ie Facebook

Social Media Management for Beautycouture.ie

Beautycouture.ie Twitter Page

Twitter Management Beautycouture.ie

Horse & Countryside Magazine

Travel feature writing Horse & Countryside Magazine

Horse & Countryside Magazine

Food and travel feature writing Horse & Countryside Magazine

Your Nails Magazine

Beauty feature writing Your Nails Magazine


E-newsletter design, writing and management

Evening Herald

Evening Herald Feature

Ireland's Equestrian Magazine
Fashion Feature
Your Nails Magazine
Front Cover Ireland's Equestrian
Interview with Camila Spiers

“Testimonials work great. Showing your reviews in quotes has a powerful effect on customers and makes them trust you.”